Linking Methods and Creative
Affiliates may not alter any of the creative or text links available through the Affiliate Window interface.
Affiliates are requested not to hardcode banners into their sites, so that any creative updates can take immediate effect.
Use of Voucher Codes
Affiliates may only promote codes that are provided through the Pharmacy First affiliate programme.
Where voucher codes are issued with an expiry date this should be clearly displayed alongside the code, and codes should be removed or explicitly marked as expired after this date unless you are advised otherwise.
Any affiliate displaying expired codes without marking them as expired may be suspended from the programme.
Email Marketing
Affiliates may create their own Pharmacy First emails, however, they must be signed off by Pharmacy First before they are sent out.
Paid Search
Pharmacy First operate an open PPC policy. If you have any questions about what you are allowed to do they please contact info@pharmacyfirst.co.uk
