- United Kingdom
Welcome to The House of Fraser Affiliate Programme!
House of Fraser is the leading retailer of designer brands with over 60 stores in UK and Ireland and a fantastic fully transactional House of Fraser website.
There are over 1000 brands now available online ranging from designer clothing for men, women and children to luxurious home essentials and prestigious beauty collections. New brands arrive every week and new items appear every day on houseoffraser.co.uk. Orders are delivered direct to your door or delivered free next day to one of our stores for collection.
Our comprehensive delivery options include international delivery to more than 20 countries across Europe, the USA, South Africa, Australia and New Zealand.
House of Fraser award their commission on a multi-attributed basis.
The model has been constructed after detailed analysis into customer journeys. House of Fraser found that customers who spent a longer time on site generally had a higher AOV.
This has led to the new model being attributed by engagement so you will have more of the transaction value attributed to you if you direct the customers that spend a longer period of time on site.
Please see the below journey as an example:
Publisher 1: Directs a customer who spends 30 minutes on site before leaving
Publisher 2: The customer then returns to the House of Fraser site via another publisher and then spends 10 minutes on site and then purchases
Publisher 1 will receive 75% of the total commission and Publisher 2 will receive 25% of the total commission.
Other channels will also be included in this attributed model. However, brand search and direct to site will not be included.
If you have any questions on this, please email: firstname.lastname@example.org
What’s in it for you?
Please note that the below commission will be awarded on the attributed transaction value which is dependent on how long the directed customer spends on site.
Cashback and Loyalty Websites
Voucher Code websites
Option 1–Affiliate Window Create-a-Feed
Option 2 – Intelligent Reach’s feed creator tool
House of Fraser will not pay any commission to affiliates on the sale of House of Fraser Gift Cards through houseoffraser.co.uk
Affiliates are prohibited from using PPC activity to promote House of Fraser in any search engine, including Google, Bing and Yahoo.
Content on Voucher Code and Cashback Sites:
Please refer to House of Fraser’s full Terms and Conditions for more details.